If you already know what you're cooking, we'll help you choose the Puglia wine to go with it. If you've already chosen the wine, we'll help you find food that suits it. And if you're not quite sure where to start, our quick pairing guide will point you in the right direction.
Start with the meal and we'll help you choose between Primitivo, Negroamaro, Susumaniello, Nero di Troia, Puglia white and rosé according to the flavours on the plate.
Choose a Puglia wine for your meal ↓
If the bottle is already chosen, we'll help you match the food to the style of wine you have.
Choose food for your Puglia wine ↓
Keep reading. Our quick pairing table gives you some easy starting points, followed by two simple rules that can help when your dish doesn't fit neatly into one category.
| Food | Good Starting Point | Alternative |
|---|---|---|
| Pizza | Primitivo | Negroamaro |
| Tomato-based pasta | Negroamaro | Susumaniello |
| Creamy pasta | Puglia white | Dry rosé |
| Barbecue food | Primitivo | Susumaniello |
| Steak | Negroamaro | Nero di Troia |
| Roast beef | Nero di Troia | Negroamaro |
| Roast lamb | Negroamaro | Nero di Troia |
| Roast chicken | Puglia rosé | Puglia white |
| Seafood | Puglia white | Puglia rosé |
| Rich vegetarian dishes | Susumaniello | Negroamaro |
| Cheese | Primitivo | Negroamaro |
| Antipasti | Puglia rosé | Puglia white |
If one of those pairings sounds right for your meal, you can go straight to the relevant wines:
Browse Primitivo wines
Browse Negroamaro wines
Browse Susumaniello wines
View our Nero di Troia wine
Browse Puglia white wines
View our Puglia rosé wine
If your dish doesn't fit neatly into the table, two simple rules will usually help.
Match the wine to the strongest flavour on the plate, not automatically the main ingredient. Chicken in cream needs a different wine from chicken cooked with tomato and olives.
Then match the weight of the wine to the weight of the meal. Lighter food usually suits white, rosé or fresher reds; richer meat, sauces and mature cheese can support fuller reds.
Merchant's Tip
The most expensive bottle is not automatically the best pairing. A fresh everyday wine can be far better with pizza or simple pasta than a powerful, heavily oak-aged red.
If you're still unsure which Puglia style best fits your dish, continue below and choose the food you're serving.
Primitivo is a natural choice for rich, meaty or slightly spicy pizza. Negroamaro is better when olives, herbs, mushrooms, cured meat or other savoury flavours dominate.
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Browse Negroamaro wines
Negroamaro is a natural match for tomato, herbs and meat sauces. Susumaniello works well when the dish also includes roasted vegetables, aubergine, mushrooms or moderate spice.
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Browse Susumaniello wines
Puglia white is usually the safest route because its freshness cuts through cream and butter without overpowering the dish. Dry rosé works well when the pasta includes chicken, pancetta, salmon or mushrooms.
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View our Puglia rosé wine
Primitivo suits sweet, smoky, sticky or cheese-topped barbecue food. Susumaniello offers a fresher alternative for heavily charred meat, while Negroamaro works particularly well when herbs, pepper and savoury flavours dominate.
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Browse Susumaniello wines
Browse Negroamaro wines
Negroamaro is a strong all-round choice for simply grilled steak. Nero di Troia is a good alternative when you want firmer structure and more freshness alongside the meat.
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View our Nero di Troia wine
Nero di Troia is a strong choice when you want structure and freshness with roast beef, gravy and roasted vegetables. Negroamaro offers a slightly softer, more savoury alternative.
View our Nero di Troia wine
Browse Negroamaro wines
Negroamaro is a natural choice for lamb with rosemary, garlic and gravy. Nero di Troia is a good alternative when you want more structure and freshness.
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View our Nero di Troia wine
Primitivo works best with pulled pork, ribs and sweeter sauces. Dry rosé is usually a better match for roast pork, charcuterie and lighter preparations.
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View our Puglia rosé wine
Dry rosé is particularly versatile with roast chicken, stuffing and roasted vegetables. Puglia white works well with lighter or lemon-led preparations, while Negroamaro can suit chicken with tomato, olives or richer gravy.
View our Puglia rosé wine
Browse Puglia white wines
Browse Negroamaro wines
Strong tannin and high alcohol can make chilli feel hotter. Softer Primitivo can work with moderately spicy meat dishes, while Puglia white or rosé is usually safer as the heat increases.
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Browse Puglia white wines
View our Puglia rosé wine
Puglia white is the natural starting point for shellfish, calamari and simply grilled fish. Dry rosé works better with richer seafood, grilled prawns or tomato-based fish dishes.
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View our Puglia rosé wine
Susumaniello suits roasted vegetables, aubergine and mushrooms. Negroamaro is especially useful with tomato, olives, herbs and lentils.
Browse Susumaniello wines
Browse Negroamaro wines
Primitivo works well with mature, salty and firm cheeses. Negroamaro is usually better with savoury hard cheeses and mixed cheeseboards.
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Browse Negroamaro wines
Dry rosé is the most flexible choice when several flavours share the table. Puglia white works especially well when seafood, fresh cheese and vegetables lead.
View our Puglia rosé wine
Browse Puglia white wines
If the bottle is already chosen, start with its style and build the meal around the flavours and weight of the wine.
Good with barbecue ribs, burgers, sausages, meat pizza, pulled pork, rich tomato pasta, slow-cooked meat and mature cheese.
Good with roast lamb, roast beef, steak, tomato-based pasta, lasagne, mushrooms, grilled sausages and hard cheese.
Good with grilled lamb, steak, charred vegetables, aubergine, mushrooms, tomato pasta, barbecue skewers and savoury pizza.
Good with roast beef, lamb, steak, slow-cooked meat, mushrooms, hard cheese and other dishes that suit a fresher, more structured red.
Good with grilled fish, shellfish, calamari, seafood pasta, roast chicken, fresh cheese, salads and grilled vegetables. Richer whites can also work well with creamy pasta, baked fish and poultry.
Good with antipasti, charcuterie, roast chicken, grilled prawns, salmon, pizza, Mediterranean salads and roasted vegetables.
If the dish has several competing flavours, choose for the sauce, seasoning and overall weight of the meal rather than trying to match every ingredient separately.
If the meal isn't really the problem and you're still deciding which style of Puglia wine suits you, our Puglia Wine Buying Guide will help you narrow the choice by wine style or producer.
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